-R/GA shares the “Mamba Mentality” in this new spot introducing Kobe Bryant‘s Kobe A.D. line.
-More About Advertising wonders whether WPP’s loss is Publicis Groupe’s gain. We don’t know, but who has the most prizes, huh??
-Birmingham, Alabama agency BIG Communications launched a teaser film for the arrival of pro soccer team USL Birmingham to the city.
-Goodby Silverstein & Partners director of talent Zach Canfield asks, “Is Jeff Goodby the Best Copywriter at Goodby Silverstein & Partners?” (Spoiler: no, he’s not.)
-Clemenger BBDO hired Matt Kemp as senior planner.
-Firewood Marketing of San Francisco launched a new business strategy and innovation practice to be led by Erica Carmel, SVP of strategy.
-Minneapolis agency Riley Hayes promoted Trent Edwards to design director, Natalie Judd to account supervisor and Julie Salfer to senior project manager.