-Production company Rattling Stick crafted “Break Off” for KitKat (video above).
-Viacom named president and CEO Philippe Dauman as executive chairman, replacing Sumner Redstone.
-Subway faces social media ire after raising the price of its footlong subs to $6.
–T-Mobile’s CEO, also known as the most annoying man on Twitter, says consumers can decide how long its Super Bowl ad starring Drake will be. (Is zero seconds an option?)
–Children’s Healthcare of Atlanta appointed Chemistry Atlanta its advertising agency of record.
–The New York Times named Lisa Ryan Howard as senior vice president of advertising.
-Tribal Worldwide Canada appointed Cameron Wilson as creative director for the agency’s Vancouver office.
–UK’s The Mirror claims DDB’s Steven Tyler Skittles spot can shatter glass. We are skeptical.
–Costa Mesa marketing agency Rauxa promoted Gina Alshuler from president to Chief Executive Officer and won AOR duties for marketing software company SteelHouse.