Thursday Odds and Ends

By Kiran Aditham 

-Saatchi & Saatchi, Iris and Dare are the first parties to attach Sony’s, um, bold new brand message to a campaign, which will promote new Sony Ericsson handsets. link

-A federal court dismissed a woman’s lawsuit against Yahoo that claimed her searches led to “distasteful” results like Cialis advertising and porn. link

-Woody Harrelson kicking ass in a zombie wasteland hasn’t made us this happy for blood since Shaun of the Dead. link

-Publicis Groupe has acquired a majority stake in the Women’s Forum for the Economy and Society. link

-Government higher-ups like Department of Homeland Security Secretary Janet Napolitano, The Ad Council President/CEO Peggy Conlon and The American Red Cross have joined forces to launch Ready New York City, a PSA campaign designed to teach New Yorkers how not to lose their shit in an emergency. link

-Pizza “The Hut” Hut is looking to complete your evening by teaming with online film/TV aggregator to offer discounted films when users order a pie. link

-YouTube in discussions to tap into the movie rental biz. link

-Online community/social media hub has launched a Facebook app called “Battles,” which lets your favorite brands, teams, celebs, etc. go toe-to-toe. link

-Joseph Jaffe wants RFPs to RIP. link

-Mobile ad spending to top $13 billion by 2013. link

-Kelly Reeves, the gal behind the site Urlesque is declaring a one-day moratorium on viral vids starring cats. link

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