Thursday Morning Stir

By Erik Oster 

-RPA promotes “Happy Honda Days” with an integrated campaign featuring a spot utilizing gift wrapping paper and stop-motion animation (video above).

-It’s time to submit applications for Adweek’s Media Agency of the Year awards.

-Wunderman Thompson Data global data CEO Jacques van Niekerk discusses the importance of building lifetime customer value.


-Google updated its political ads policy.

-The U.K.’s IPA organization welcomed the crackdown on political ad targeting and misleading claims.

-Ever wonder WTF second party data is? Digiday has your explainer.