Thursday Morning Stir

By Erik Oster 

-Anomaly created “Get a Unity Band” to promote Cancer Research U.K. for today’s World Cancer Day 2016 (video above).

-Carat USA increased its media assignment for The J.M. Smucker Co. following a review.

-Engine extended the responsibilities of European CEO Debbie Klein to include the Asia-Pacific region as well. 

-The Drum sits down for “A fireside chat with Justin McConney, Donald Trump’s director of social media.


Doritos is giving away $50,000 for a single tweet as a promotion alongside its “Crash The Super Bowl” campaign.

-Saatchi & Saatchi worldwide CEO Robert Senior was appointed to lead Publicis Communications’ new agency collective in the U.K.

-Wendy’s is moving away from its “Now that’s better” tagline in its new campaign.

Former R/GA duo Drew Burdon and George Prest are founding a “brand tech” company called Blood