Thursday Morning Stir

By Erik Oster 

-VCCPme launched a harrowing PSA dealing with child sexual exploitation for The Children’s Society (video above).

-Hyundai is returning to the Super Bowl with two 30-second spots.

-Adweek explores how “REI’s Reddit Experience Shows Brands Need to Be Ready to Take the Tough Questions.”

-SocialTimes debunks “3 Big Myths You Probably Believed About Mobile Ads.”

-The Ad Contrarian has some thoughts on the “digital revolution” and content.

Facebook launched Notify, an app which curates push notifications.

-A writer and independent producer published his Die Hard series script idea in an ad in the Hollywood Reporter

-Adweek explains “Why the 165-Year-Old Buffalo Check Is 2015’s Hot Holiday Pattern.”