-Global social media agency We Are Social opened a Berlin office, with Reebok as a founding client.
-Saatchi & Saatchi global CEO Robert Senior weighs in on this year’s rash of media reviews and the ANA investigation into agency transparency.
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-Campaign editior-in-chief Claire Beale says, “An agency’s locations says a lot about the ad industry.”
-The Drum shares “Secrets from inside a (mobile ad) creative studio.”
-Taco Bell’s World Series “steal breakfast” promotion could cost over $10 million.
-LBBOnline talks with Alex Bogusky about “giving small businesses advertising clout.”
-A new Thinkbox-commissioned study from GroupM found that TV ads were “responsible for 44% of media-driven Facebook interactions for brands.”