The Week in Advertising: Matt Braves the Elements (Or at Least His Hotel Room) at SXSW

Even though my intrepid cohort Matt Van Hoven has been running around covering all the digital hoopla in Austin the past few days, he still found time to join his TWIA co-host Kevin Allocca from the safe haven of his hotel and file this report. As you will see, Matt’s SXSW trip was chock-full of adventure.

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