Today in Press Releases, Saatchi & Saatchi’s primarily Lexus agency Team One has hired Tim Wettstein as its newest ECD. Moving forward, he will lead the shop’s Dallas office along with executive director Paul Silverman.
Wettstein moves to Texas after spending more than two years as a CD at 72andSunny, where he worked on such accounts as Target and Carls Jr. while pitching new business. His best-known work (at least according to the release) may be the 2011 Ad Council/Autism Speaks “Eye Contact Installation,” created while he was an art director at BBDO New York. That project is now in the permanent collection at the Museum of Modern Art. He also contributed to 72andSunny’s award-winning Target Bullseye’s Playground project, which sounds a good bit like Pokemon Go.
Team One’s new ECD previously worked at CP+B Miami and J. Walter Thompson Atlanta, where he was a senior partner and GCD before departing for South Florida in 2013.
“Tim brings a truly integrated way of thinking that will be a perfect addition to the creative leadership team,” said Team One CCO Chris Graves in a statement. “He’s a talented creative with a passion for design and problem-solving, and his energy and enthusiasm are contagious. We feel fortunate to have Tim join us at this exciting time and look forward to his leadership in continuing to evolve and push the creative boundaries for our clients.”
The release also tells us that Wettstein is a pilot and “engine enthusiast” with a passion for planes, trains and automobiles.
Just over a year ago, Silverman was promoted to head of the Texas office and lead on the Lexus account at the same time Team One named Julie Michael as its new president. The release claimed that former president Paul Mareski would be “leaving to pursue his dream to relocate his family to his hometown of Detroit and participate in the city’s rebirth,” which might be the most awkward sentence we have read in some time. (Mareski has since launched a Motor City-based consultancy.)