TBWA/Chiat/Day NY Loses Embassy Suites For Good; Told Ya So

By Matt Van Hoven Comment

Back in February of this year when Embassy Suites went up for review (read about it), it seemed unlikely that AOR TBWA/C/D NY would manage to keep its grip on the $15 million client. AdWeek reports that the work was given to BBDO Atlanta. Others making mad grabs for the biz include Saatchi & Saatchi NY, GSDM’s Idea City (Austin, Texas), DraftFCB SF and Independent Amalgamated.

It’s been a big week for BBDO Atlanta, which also won Erickson’s Retirement &#151 a $12 million deal that few will complain about.