View Post Campaigns BSSP Takes Mini’s Label Defiance to the Olympics By Erik Oster on Aug. 2, 2016 - 1:19 PM Serena Williams stars alongside a slew of other Team USA athletes.
View Post Campaigns MINI Teases Super Bowl Spot from Butler, Shine, Stern & Partners By Erik Oster on Jan. 18, 2016 - 12:40 PM The star-studded spot will feature retired soccer player Abby Wambach, tennis player Serena Williams, actor Harvey Keitel, rapper T-Pain, skateboarder Tony Hawk and Hall of Fame pitcher Randy Johnson.
View Post Campaigns Kinetic Singapore Tows Competitors for Mini By Erik Oster on May. 7, 2015 - 2:32 PM The agency and Mini teamed up with a towing company in Singapore to let drivers test drive the Mini while their car was towed.