View Post Revolving Door 15-Year Starcom Vet Lena Petersen Joins MediaLink as Chief Brand Officer By Erik Oster on Aug. 2, 2016 - 12:19 PM Jennifer Kasper also joins MediaLink as senior vice president.
View Post Campaigns Colle+McVoy Names John Doyle Executive Director of Brand Experience By Erik Oster on Aug. 25, 2015 - 4:25 PM Doyle arrives from Starcom's LiquidThread USA, where he served as SVP/managing director for the past seven months.
View Post Brands GlaxoSmithKline Is Reviewing Its Global Media Account By Erik Oster on Jul. 14, 2015 - 10:47 AM The review pits GSK incumbents PHD and MediaCom against each other.
View Post Brands P&G Launches North American Media Review By Erik Oster on May. 15, 2015 - 11:16 AM Procter & Gamble is the largest advertiser in the U.S, spending an estimated $2.6 billion annually.
View Post Ad Biz Monday Morning Stir By Erik Oster on Feb. 16, 2015 - 10:51 AM Roundup of industry news from around the web
View Post Agencies E*Trade’s Media Goes to WPP Without a Review By Patrick Coffee on May. 8, 2014 - 5:09 PM Looks like we have a pattern here: E*Trade has moved its media from Spark Communications to WPP…without completing a traditional review. Before the change, Publicis/Starcom property Spark handled media for E*Trade for more ...