View Post Agencies | Brands | Campaigns | TV DDB NY Introduces ‘Future You’ for New York Lottery By Erik Oster on Jun. 13, 2014 - 2:41 PM Today DDB New York is launching the first ever campaign for New York Lottery to use a “for life” concept rather than a lump-sum jackpot. The spot, entitled “Future You” shows a young man in a convenience st ...
View Post Agencies | Brands | Campaigns DDB NY Welcomes Hipsters, Dogwalkers to Lottery Fold By Kiran Aditham on May. 29, 2014 - 2:08 PM Another month, another New York Lottery game and therefore, a DDB NY campaign to support it. This time around, the agency has unveiled a pair of online spots to hype the new Bejeweled Scratch Off game. And what better way to entic ...
Agencies | Brands | Campaigns | What The?? The NY Lottery Grinds with Dead Presidents at a Beach Party By Bob Marshall on Aug. 13, 2012 - 2:45 PM And so, we move from the undead to dead presidents in DDB’s latest bizarre spot for the NY Lottery, one that suggests winning the “Cash Blast” scratch-off game means an instant beach party with your pals Washingt ...
