View Post Agencies | Awards | What The?? In john st.’s World, Fear is Key to Great Brand Experiences By Kiran Aditham on Nov. 6, 2013 - 5:16 PM WPP-owned, Toronto-based john st. continues in its great annual tradition of taking the piss out of the industry as part of its pitch for Strategy‘s Agency of the Year awards (we covered fellow Toronto agency Lowe Roche̵ ...
View Post Brands | Campaigns john st. Revives ‘Wiserhood’ Campaign, with Covertly Dickish Boyfriend Theme Intact By Erik Oster on Oct. 16, 2013 - 10:56 AM Back in 2011, john st. unveiled this spot for Corby Distilleries Limited, part of their “Wiserhood” campaign promoting Wiser’s Whisky brand, in which a dickish guy makes a big deal over holding his girlfriendR ...
View Post Brands | Campaigns Toronto’s john st. Unveils New Mitsubishi Mirage By Erik Oster on Oct. 9, 2013 - 11:25 AM Mitsubishi Motor Sales of Canada and john st. have launched a campaign for the brand new Mitsubishi Mirage. The spot “Commute” plays the whole music that you thought was extra-diegetic but turns out to be diegetic card while t ...
