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McKinney Channels Golden Girls for ESPN’s SEC Network

By Erik Oster on Jul. 29, 2014 - 3:03 PM

McKinney uses the song “Thank You For Being A Friend” (a cover of which is the theme song to the classic show Golden Girls) for a new campaign promoting the launch of ESPN’s SEC network for South Eastern Conferen ...

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Agencies | Campaigns | Sports

ESPN, McKinney Debut Suggestive ‘Take It All In’ Campaign for SEC

By Erik Oster on Dec. 6, 2013 - 2:07 PM

Today, Southeastern Conference commissioner Mike Slive and ESPN senior vice president Justin Connolly debuted a new brand campaign celebrating the planned launch of the SEC Network. Both national television spots and previews of p ...

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