Campaigns Vitro Should Win Some Sort of Science Fair with Asics Project By Kiran Aditham on Apr. 5, 2011 - 1:02 PM The folks behind MDC shop Vitro swear to us that no CGI was involved in the making of this clip for Asics, which was inspired by the brand’s lightweight GEL-Blur 33. Instead, the agency solicited the input of a real-life roc ...
Campaigns Vitro Continues ‘Shedding’ Approach for Asics By Kiran Aditham on Jan. 7, 2011 - 10:29 AM If it ain’t broke, don’t fix it. At least that’s what we gather is Vitro’s thinking behind its latest campaign for Asics, which is pretty much identical in style to the “Sound Mind, Sound Body” ...