Events | People Audio Tour Hack Crew Returns with ‘Unadulterated’ By Kiran Aditham on Aug. 2, 2012 - 3:44 PM HK Creative founder/Prettybird director Hal Kirkland and a collective of ad industry folks including Mark Svartz are back with another Audio Tour Hack exhibit at New York’s Museum of Modern Art. You might remember ATH from t ...
Ad Biz | People ‘I Hate You, Kelly Donahue’ Author Seeks to Reinvent the Audio Tour By Bob Marshall on May. 3, 2012 - 11:15 AM Mark Svartz, the former BBH NY ACD responsible for such projects as the Google “Street Boo” Halloween costume and the author of last year’s interactive novel/diary I Hate You, Kelly Donahue, is back with his late ...
Ad Biz | People | What The?? Google ‘Street Boo’ Co-Creator Pens ‘Hate’ Tome to Fictional Co-Worker By Kiran Aditham on Dec. 5, 2011 - 2:26 PM Mark Svartz, a former BBH NY ACD who was jointly responsible for perhaps one of the most creative Halloween costumes we saw this year, has written a book called I Hate You, Kelly Donahue. If the title doesn’t give away too m ...
What The?? BBH Creatives’ Costume Idea: Google Street View Guy By Kiran Aditham on Oct. 31, 2011 - 1:10 PM Since it’s our favorite holiday of the year, you’ll have to pardon us if the Halloween-themed coverage is a bit excessive, but then again, who cares and shame on you if you do. Anyways, here’s a possible contende ...