View Post Agencies | Brands | Campaigns JWT, MassMarket Make Using Tissues Seem Fashionable By Erik Oster on Jan. 8, 2014 - 11:21 AM MassMarket and JWT New York have partnered up with noted fashion designer Isaac Mizrahi to make blowing mucus into a tissue fashionable for Kleenex in the new spot “Do My Thing.” The 30-second spot, directed by Grady H ...
Agencies | Brands | Campaigns In W+K’s Latest for Nike+, Every Workout Becomes a Game By Ella Riley-Adams on Jul. 18, 2012 - 9:02 AM Anyone who’s gone running after a hard day knows the power of an active imagination. With every arm pump, you might be punching your boss in the face. With every stride, you’re building yourself into the powerhouse that will s ...