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Brands | Campaigns | People | What The??

kbs+, SiblingRivalry Drench Model in Gold Paint to Sell Jay Z’s New Cologne

By Erik Oster on Dec. 6, 2013 - 11:15 AM

What happens when the self-importance of a major celebrity combines with the inherent ridiculousness of a cologne ad? For the answer, just watch agency KSB+P and production company Sibling Rivalry’s spot for Jay Z’s ne ...
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