View Post Brands | Campaigns | People | What The?? kbs+, SiblingRivalry Drench Model in Gold Paint to Sell Jay Z’s New Cologne By Erik Oster on Dec. 6, 2013 - 11:15 AM What happens when the self-importance of a major celebrity combines with the inherent ridiculousness of a cologne ad? For the answer, just watch agency KSB+P and production company Sibling Rivalry’s spot for Jay Z’s ne ...
