View Post Campaigns BBDO, Jeter, Durant and Watt Champion Your Dreams for AFI By Erik Oster on Aug. 29, 2016 - 11:53 AM It's all about the local charities.
View Post Agencies | Brands | Campaigns | People | Sports | TV TBWA Celebrates Gatorade’s 50th Anniversary By Erik Oster on Dec. 29, 2014 - 11:04 AM TBWA has crafted a new spot, entitled “50,” celebrating Gatorade’s 50th anniversary and looking back at notable sporting accomplishments from the past half century. “50” opens with a nod to Gatorade ...
View Post Ad Biz Thursday Odds and Ends By Erik Oster on Oct. 2, 2014 - 4:05 PM -Is that Bill Curtis of Wait Wait, Don’t Tell Me narrating this BBDO Minneapolis spot for Skippy?! -Derek Jeter launches The Players’ Tribune, “a new media platform that will present the unfiltered voices of prof ...
View Post Ad Biz Monday Morning Stir By Erik Oster on Sep. 22, 2014 - 10:05 AM -BBDO New York rolls out its own Derek Jeter tribute for the MLB (video above). -Y&R to open first majority-owned international agency in Mongolia. -Stuart Smith is promoted to global CEO of Ogilvy PR. -WPP divests ad servers ...
View Post Agencies | Brands | Campaigns | Digital | People | Sports | TV TBWA\Chiat\Day Sends Off Yankees Captain for Gatorade By Erik Oster on Sep. 18, 2014 - 10:46 AM TBWA\Chiat\Day bids adieu to Yankees captain (and regular starting shortstop since 1996) Derek Jeter in a 90-second send-off spot for Gatorade, an MLB sponsor since 1990. While there has been no shortage of fanfare surrounding Jet ...
View Post Ad Biz Monday Morning Stir By Erik Oster on Jul. 14, 2014 - 9:43 AM -W+K, Nike tip their caps to Derek Jeter (video above). link -Vote for the best campaign to cheer up Brazil. link -Philip Morris International is looking for a social media agency. link -AARP tells marketers to go where the money ...
View Post Awards | Brands | Campaigns | People ESPN Reminds Viewers that Things ‘Happened’ in ESPYs Promos By Jordan Teicher on Jul. 2, 2013 - 11:31 AM The ESPYS are supposed to throw a nudge and a wink in the direction of typical award shows that take themselves too seriously. Athletes get all dolled up in dresses and suits, the host runs through some comedic skits, and the spor ...
Ad Biz | Campaigns Derek Jeter Becomes the Stalin/Mao of SoHo By Michael Musco on Feb. 24, 2011 - 11:07 AM Ok, not really, but in an attempt to stage the “world’s biggest shave” in Soho, BBDO New York and Gillette are erecting similarly styled billboards on the corner of Broome & Crosby Streets featuring the beloved Y ...
People Gillette Finally Cuts Ties with Tiger Woods By Kiran Aditham on Dec. 28, 2010 - 10:58 AM Seeing as we were in our Xmas-induced coma, we glanced over the fact that Tiger Woods’s relationship with Gillette will come to an end on Dec. 31. It was only a matter of time, since the brand basically phased Woods out of i ...