View Post Agencies | Brands | Campaigns | People | Sports | TV TBWA Celebrates Gatorade’s 50th Anniversary By Erik Oster on Dec. 29, 2014 - 11:04 AM TBWA has crafted a new spot, entitled “50,” celebrating Gatorade’s 50th anniversary and looking back at notable sporting accomplishments from the past half century. “50” opens with a nod to Gatorade&# ...
View Post Agencies | Brands | Campaigns | People | Sports | TV Tom Brady Returns, With His Dog, For M&C Saatchi, UGG By Erik Oster on Oct. 20, 2014 - 12:46 PM M&C Saatchi brings back Tom Brady, this time along with his dog, for its third installment of its fall global marketing campaign for UGG Australia. The spot continues the theme of the Patriots quarterback enjoying his time off ...
View Post Campaigns Duncan/Channon Scares Up Laughs for DriveTime By Patrick Coffee on Oct. 8, 2014 - 11:58 AM San Francisco agency Duncan/Channon has a new campaign for client DriveTime, or “the number-one used car chain for the credit-strapped.” Building on last year’s “Rescued” campaign, the agency again ca ...
View Post Agencies | Brands | People | Sports | TV | What The?? M&C Saatchi Launches ‘This Is UGG’ Featuring Tom Brady By Erik Oster on Sep. 2, 2014 - 3:57 PM M&C Saatchi is launching UGG’s first-ever global marketing campaign, entitled “This Is UGG,” which enlists the help of veteran brand ambassador Tom Brady in the brand’s latest effort to change its perce ...
View Post Ad Biz Tuesday Odds and Ends By Kiran Aditham on Dec. 4, 2012 - 4:35 PM -Publicis Groupe has acquired 100 percent of AR New York, a full-service agency focused on luxury and beauty brands. The agency will retain its name within the Publicis network and keep its leadership including CCO/co-founder Raul ...