View Post Agencies | Campaigns Here’s Your First Airbnb Spot by Pereira & O’Dell By Patrick Coffee on May. 9, 2014 - 5:23 PM Now that Airbnb, that controversial apartment “sharing” (read: renting) business, has grown beyond its startup roots to become a company with an estimated value greater than the entire Hyatt Corporation, it needs a lit ...
View Post Agencies | Brands | Campaigns | TV Deutsch L.A., Ronald McDonald Love Taco Bell Breakfast By Erik Oster on Mar. 28, 2014 - 10:30 AM Deutsch L.A. teamed up with production company Moxie Pictures for a new broadcast campaign promoting Taco Bell’s new breakfast menu, coming on the heels of the brand’s digital campaign from Digitas. Directed by Errol M ...
View Post Agencies | Brands | Campaigns W+K Launches First Campaign for TurboTax By Erik Oster on Jan. 2, 2014 - 3:13 PM W+K again? Yes, and now it concerns W+K Portland’s “It’s Amazing What You’re Capable Of” campaign for TurboTax with the launch ad, “The Year of You.” The spot marks the first creative work ...
View Post Agencies | Brands | Campaigns Jose Cuervo, McCann NY Want You to ‘Get Stung’ By Erik Oster on Oct. 24, 2013 - 12:32 PM Jose Cuervo is introducing its new Cuervo Cinge — “Cuervo with a cinnamon sting” — with a new animated spot by McCann NY and Elastic. Directed by Andy Hall, “Get Stung” is pure eye-candy. The ...
View Post Agencies | Brands | Campaigns | People What Happens When Some of the NBA’s Best Celebrate the Holidays? By Kiran Aditham on Nov. 21, 2012 - 2:02 PM As part of Goodby Silverstein & Partners’ ongoing “BIG” work for the NBA, we leave your this Turkey Day with this double-dribble-galore tune brought to you by Dwyane Wade, Dwight Howard, Carmelo Anthony and R ...