Swirl Adds Digital Leadership

By Erik Oster 

Greg_Johnson_HeadshotSan Francisco-based independent agency Swirl has welcomed 20-year digital veteran Greg Johnson in the newly created position of EVP, director of digital.

Johnson has held top positions at agencies including McCann WorldGroup, William Morris Endeavor and Digitas. He also founded Magnet Studios and was Interpublic Emerging Lab’s first executive director. In the new position, Johnson will report to co-CEOs John Berg and Tom Sebastian while playing a digital leadership role on accounts including Walmart, Microsoft, Clorox and eBay.

“Swirl was born in San Francisco, the epicenter of the digital revolution,” said Johnson, “They are a perfect fit for what I’ve done and where I want to go. The agency’s innovation team is unparalleled and we share a relentless desire to be a part of building great companies. I can’t wait to get started.”

“Greg’s extensive expertise complements our team” added Berg. “He has built his career being a half-step ahead of the marketplace and adds an extraordinary set of skills and a background characterized by independent thinking and innovation. It is a rare and amazing opportunity to add someone of Greg’s caliber to the team.”