StrawberryFrog Expands Its Strategy Department with 2 Hires

By Erik Oster 

StrawberryFrog boosted its strategy department with the hires of Ashley Connors as group planning director (a new position for the agency) and Olga Boyko as senior strategist. Both Connors and Boyko will report directly to StrawberryFrog co-founder and CEO Scott Goodson

Connors joins StrawberryFrog from Narrative, where she has served as director of strategy since December of 2014, where she led strategy for the agency’s JCPenney, RushCard and Under Armour accounts. Before joining Narrative she served as senior brand and creative strategist with TAXI for four years, leading strategy for Kraft, Applegate and Capital One. Prior to that she spent two years with Arnold as a brand strategist, working on Truth, Progressive Insurance and Brown Forman.

Boyko joins the agency from MKTG, where she has served as a brand engagement planner since February of 2015, working on Diageo brands. Before joining MKTG, she spent six months as a social media strategist with Anomaly, working on Marriott’s Renaissance Hotels and Autograph Collection accounts. That followed five months with SapientNitro as an engagement manager. Boyko has also worked as a freelance social media strategist and community manager on and off since 2011.