Strawberry Frog Reuses Cheesy Themes to Deliver Good Message

By Matt Van Hoven 

With the holiday season upon us, we can expect many, many, many cliched spots with big red ribbons, smiling white folk and fake winter wonderlands. Strawberry Frog has produced a Web site and 30 second spots that piggybacks off those ads, but pack a different (and much better) punchline.

In the first, a man leads his wife outside, and we see them in front of a garage. When he opens it, her eyes light up at what she sees. A sheep.

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The campaign/Web site is for changethepresent dot org, a non-profit that wants to remind you that spending a ton of cash on a new car this holiday season is really friggin’ selfish, and you should buy the less fortunate things they need to sustain themselves. Well, that’s the quick version of the story anyway. Click here to learn more about this good cause. And click continued to see another spot similar to the one above.

More: “The Furor Over StrawberryFrog


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