Razorfish Designers Hit Kickstarter to Fund ‘Merica-Loving Clothing Line

By Kiran Aditham 

Those CP+B alums at Boulder-based outfit MADE aren’t the only ones taking some sort of pro-American stance. Sean Metcalf and Benjamin Lebovitz, designer and interactive designer, respectively, at Razorfish Atlanta are making an attempt at their own creative, patriotic effort via a new clothing line dubbed Young & United. Metcalf and Lebovitz, who have been at Razorfish’s ATL office for a year, are just 27 days and over $27,000 short of their dreams to create apparel that is backed by this mission statement:

We need to get back to what America is best at– making things right here in the US at a quality that can’t be beat. Over the last year, we’ve been working to do just that. We want to supply the American Dreamers of today and tomorrow with the highest quality, Made in America products to show that this generation is Young&United. From fashionable men’s and women’s apparel, to leather-crafted goods, and pro-American artworks- everything is made right here in the US. Together we can spark a movement in US Manufacturing and set a standard for doing things right.”


Delivery of products (we kinda fancy the V-neck tri-blend T’s ourselves) is aimed at Feb 2013, and the creative pair plans on giving back to help support the American dream? Need we cue the damn Team America track yet again?