From Craigslist comes today’s reality check. This entry posted in the Westchester New York section of the site creative director, Jonathan Rodgers, way of scaling back:
“I have a gorgeous 2007 C4S Cab (see pics) It’s loaded, rare, and well loved. I lease it for $1850 a month. It has 28 months left on the lease. If you take over my lease I will do your or your company’s advertising free for a year. I’m a nationally renowned creative director who’s worked on Pepsi, FedEx, Coke, McDonald’s, AT&T, and Dairy Queen. I’ve also done smaller regional brands and local projects like restaurants. (China Grill, Cafe Centro, etc) I have a long track record of building brands and an equally long list of creative awards including Cannes Lions, Clios, and two Emmys… If you were going to get a car, why not get some free great talent with it?”
So, that’s about $51K he has left to pay down. You got the cash? For that kind of money, perhaps you could get a nice print ad or two, a viral video on the cheap. Hey. You gotta do whatcha gotta do, right?
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