I got a thing for the Happy Corp, because they’re like, the non-agency agency that actually has fun. I’m serious. Have you been to their offices? Pretty. Sweet.
Their latest project (just for kicks) is called You Look Great Today. This kids over at the Corp, which is run by hot boi Chief Strategy Officer Matthew Spangler and ex-ad exec Doug Jaeger, have created a “thumbs up” cut out which turns pictures into something more: a funnier photo, a visual brushing off of the shoulders and more meaningfully, an underground signal of being in the club, belonging.
Order the thumbs up kit from the agency and post your own take on the concept. In true social media fashion, users then vote on submissions. Photos can also be shot across networks like Facebook and Digg.
Now go play.