Olson and Trulia Scare Up Some Halloween Laughs

By Patrick Coffee 

Olson may have been acquired by consulting firm ICF International this week, but this new, extended spot for client Trulia shows that the no-longer-independent agency is still doing what it does.

The agency tells us that the fear in the eyes and voices of these spooked house-hunters is real and that the whole thing was captured via hidden camera unbeknownst to any of the people involved.

As for whether that’s true…you be the judge. Now who’s scarier: the dolls or grandma? (Honestly, we’ve seen far worse on Craigslist.)


The work is attributed to Olson Engage and production company Three Volts.