-Diageo launched a new anti-drunk driving VR campaign called “Decisions” with some help from VaynerMedia.
-Cannes will have smaller juries moving forward in order to “improve quality of discussion.”
-Publicis.Sapient chief strategy officer Bill Kanarick says clients don’t care about agency “brands” like, say, SapientRazorfish.
-Winston-Salem’s The Variable named David Mullen as vice president and made 7 promotions and 7 new hires, several of whom came from MullenLowe.
-Planning director Neil Simpson of DDB thinks brands should not try to imitate REI’s anti-Black Friday stance, because consumers don’t turn to them for moral guidance.
-The Tombras Group of Knoxville signed Erwin Penland vet Ty Thornhill as SVP, group account director.
-Crowdsourcing company Tongal and HBO-related digital content initiative Project Greenlight Studios have joined to launch an incubator to “find and create the next breakout animated series.”
-Coca-Cola made a bottle that takes selfies. It’s every bit as depressing as it sounds.