No Worries, Bikinis Still Remain in Carl’s Jr. Southern-Flavored Spot

By Kiran Aditham 

Yes, that does appear to be the guy who gets dissed in that Michael Jordan Hanes ad from last year, but now he’s the star of this latest Carl’s Jr. effort from David&Goliath that promotes the chain’s “Made from Scratch” biscuits. The mustachioed stranger in the ad above emerges from the sand and interrupts some SoCal beach revelry with his over-exaggerated drawl and basketful of buttery treats. We guess his intrusion, though, is not as egregious as Carl’s Jr. actually trying to convince people that they make biscuits like those scrumptious ones from the south. Could we just bring back Olivia Munn already? Credits after the jump.


Chief Creative Officer: David Angelo
Executive Creative Director: Colin Jeffery
Creative Director: John Battle
Creative Director: Jason Karley
Associate Creative Director/Art Director: Blake Kidder
Associate Creative Director/Copywriter: Patrick Almaguer
Head of Production: Carol Lombard
Executive Producer:  Christopher Coleman

Production Company: Smuggler
Director: Jun Diaz
Executive Producer/Partner: Patrick Milling Smith
Executive Producer/Partner: Brian Carmody
Executive Producer/COO: Lisa Rich
Executive Producer: Laura Thoel
Line Producer: Martha Davis
Director of Photography: Sal Totino

Editorial: Arcade Edit
Editor: Geoff Hounsell
Executive Producer: Damian Stevens
Producer: Ali Reed

VFX/Color: The Mill
VFX Supervisor: Phil Crowe
Color: Adam Scott
Executive Producer: Sue Troyan
Producer: Sabrina Elizondo
2D Artists: Tara Demarco, Gareth Parr

Final Mix & Sound Design: 740 Sound Design & Mix
Executive Producer: Scott Ganary
Mixer: Eric Ryan
Sound Design: Eddie Kim, Rommel Molina