Nielsen Changes Tune: Super Bowl 43 Was Highest Rated, Ever

By Matt Van Hoven 

Nielsen has revised its earlier claim that only 94.5 million people watched Sunday’s Super Bowl, and after re-tallying the numbers has confirmed that NBC’s ratings were indeed higher than Fox’s during the 2008 Super Bowl. In total, an average of 98.7 million people tuned in, a mere three million more than the initial stats. Oh and NBC outscored Fox, which in ’08 raked in 97.448 million sets of eyeballs.

AP: “Nielsen explained the discrepancy of more than 3 million viewers by saying a more complete check of their records revealed additional viewership on some digital tier networks. The company hadn’t been aware that they were showing the game.”



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