Mother New York Adds 3 Creatives

By Erik Oster 

Mother New York added three hires to its creative team: copywriter Patrick Glorieux, creatives Tanner Shea and Gustavo Dorietto. All three hires will work across the agency’s client roster, including on its Target and Stella Artois accounts. 

Glorieux joins Mother New York from 72andSunny L.A., where he has served as a copywriter for over two years, working with brands including Google, Chrome, Chromecast, Chromebook, Made With Code and Activision. Before 72andSunny Glorieux spent a year and a half as a copywriter with Johannes Leonardo, working with brands such as Google, Coca Cola, Sprite, Chanel and Bacardi. That followed over four years as a copywriter/concept provider with Happiness Brussels, where he worked with Toyota, Lexus, NIVEA, Pimkie, BASE and Delta Lloyd Life, among others. 

Shea joins the agency following a lengthy stint as a freelance creative director/art director, after leaving McCann New York in early 2013. He spent almost a year as a creative director with McCann New York, leading the Kohl’s rebrand and also working on the L’Oreal account. Before joining McCann he spent nine years as an art director with Goodby, Silverstein & Partners. Over the course of his career he has worked with clients including Elizabeth Arden, HP, Doritos, Saturn, Häagen-Dazs and Milk Processor Education Program (MilkPEP). He also owns and operates his own apparel line, NO TEE NO SHADE. 

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Dorietto arrives from FCB Chicago, where he has served as a creative director for the past two years, working with clients including FIAT, KFC, Kmart and Boeing. He originally arrived at FCB Chicago at the beginning of 2012 as a senior creative/art director, was elevated to associate creative director nearly two years later and to creative director a year after that. Prior to joining FCB Chicago he served as a creative/art director at AlmapBBDO. 

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