-SUPERMOON and director Mark Gustafson of The Fantastic Mr. Fox fame made this campaign for CustomInk, maker of branded shirts for groups and companies (video above).
-Former Converse CMO Geoff Cottrill has joined MullenLowe as president of its Boston office. This is his first agency job.
–Omnicom Media Group launched Hearts & Science, “a new agency network focusing on data-driven digital marketing,” with Procter & Gamble as its inaugural client.
-Full-service creative production and post-production company LightHouse Films added Claire Benoist to its directorial roster.
-Digital agency Meredith Xcelerated Marketing (MXM) appointed Tracy Richards as managing director, business development and Jennie Kim as an executive group director.