Monday Morning Stir

By Erik Oster 

-JWT London launched “Christmas Break” for KitKat (video above).

Interpublic Group’s Magna Global predicts that digital ad spending will overtake TV by the end of 2017

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-More About Advertising Asks, “What does WPP’s Sorrell think of the Publicis revamp?

-Skift talks with Carnival chief strategy officer Josh Leibowitzon Brand Collaboration and Why People Don’t Cruise.”

-Group transformation director and former chief customer officer Jill Easterbrook has left Tesco.

-“All I want for Christmas? Creativity for good,” says BBH London deputy executive creative director Caroline Pay

-MediaCom U.K. promoted chief operating officer Josh Krichefski to CEO.

-The Ad Contrarian talks “Blair Witch, Zappos, Oreo, & Ice Bucket.”

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