Monday Morning Stir

By Erik Oster 

-Carlton Draught re-aired this cheesy 80s commercial to go along with the brand’s throwback 70s can design for its 150th anniversary (video above). link

-Facebook tests buy button for e-commerce purchases. link


-Seven ways brands are failing at sponsored social. link

-EE and Age UK have partnered to launch Techy Tea Party Day, “a nationwide campaign which aims to tackle ‘digital exclusion’ among the older generation.” link

-Study finds that determining ad ROI, attribution is nearly impossible. link

-The best social media campaigns of 2014. link