Sir Martin Sorrell, chief executive of WPP, is blogging the World Economic Forum in Davos, Switzerland for The Financial Times. What I wouldn’t give to be sipping on some champie between a German Chancellor Angela Merkel and U.S Treasury Secretary, Tim Geithner, sandwich. Don’t ask.
Highlights from Sorrell’s first entry? Um, none really, but he did write that: “For the first time ever, after 20 or so years, all the four largest advertising and marketing services parent or holding companies are represented here.”
Good, good. Get involved why doncha’? He’s not the best blogger. No links. Not a lot of juice in his words or shining break throw thoughts, but follow him if you want. Other FT mag bloggers on Davos include: Lee Bollinger, president of Columbia University, and Nandan Nilekani, co-chairman of Infosys.
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