Kaplan Thaler Takes Home Wendy’s

By Matt Van Hoven 


Kirshenbaum Bond can’t be happy that they’ve lost the Wendy’s account to Kaplan Thaler. The review was a bit drawn out, but we’ve heard KB’s pitch fell far short of the word “impressive.” We just got word of the win/loss. According to AdAge, the account is worth $300 million.

More: “Just A Note On That Wendy’s Campaign

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