HackerAgency Names Kate Kemp as Its Newest Group Creative Director

By Erik Oster 

Seattle-based HackerAgency expanded its North American senior talent pool with the appointment of Kate Kemp as group creative director and promotion of Carrin Johnson to vice president of operations.

Kemp will report to HackerAgency global CCO Haydn Sweterlitsch, who said: “Kate is a fantastic addition to the team. She is an accomplished creative with an outstanding eye for what’s next. Creative leaders like Kate bring the future-focus clients need in this era of hyper-relevance in CRM—which requires more complex, immersive creative throughout the customer journey.”

She arrives at the IPG shop following two months as a freelance creative director with Deep Focus. Before that she spent a little over a year as a CD at Geometry Global, focusing on Heineken brands including Heineken, Dos Equis, Tecate, Strongbow Hard Ciders, and Newcastle Brown Ale before the client parted ways with the agency back in February. Prior to joining Geometry Global she spent nearly four and a half years with The Marketing Arm, where she focusing on the Hilton Worldwide account while also working with brands such as Nintendo, Amazon Publishing, State Farm, AT&T, Chili’s and Cisco.


A former journalist, Kemp also worked as a senior writer with Tribal DDB and ran her own web design/marketing firm called Pixelutions. She has been an active contributor to The 3% Conference.

HackerAgency promoted Carrin Johnson from director of operations, a role she has occupied for nearly a year, to VP of operations. She will continue to report to CEO Spyro Kourtis

Johnson originally joined the agency as a project manager in May of 2010, and was subsequently named project director in November of 2012 and director of operations last June. She was previously a sales executive with Vertis Communications.