Fusion92 Adds Creative, Account Executives

By Erik Oster Comment

Full-service, integrated marketing agency Fusion92 announced the addition of three new executives: Dave Clark, vice president, creative director; Christina Downey, vice president, group account director; and Tom Zanoni, vice president, group account director.

Clark (pictured) arrives from Resource/Ammirati, where he spent the last two years as a creative director. Prior to Resource/Ammirati, he spent eight years in the same role at FCB Global, in the agency’s California and Chicago offices, working on accounts including Taco Bell, Petco, Jack Daniels, KFC, Coors and Kraft Mac & Cheese. Before making the leap to creative director, he spent a year as a senior art director for the agency. He also spent time at VSA Partners and Semaphore Partners as an interactive designer, working with clients such as Caterpillar, General Electric, Sears, Purina, Cadillac and Behr.

Downey arrives at Fusion 92 from Abbott Nutrition, where she served as global senior brand manager, tolerance, where she worked to develop strategies and programs for Similac. Prior to that she spent a year with Draftfcb as vice president, director digital/shopper/new business, working with clients including Taco Bell, Motorola and Discover. That followed a year as director for Colossal Squid Industires and two as a vice president, group account director at Alcone Marketing Group. She also spent several years at Ryan Partnership, as a managing director and then vice president.

Zanoni arrives at the agency from consultancy/digital agency Varthema, where he has spent the past five years as a vice president, managing partner. Prior to that, he spent a year as a managing director at Ogilvy & Mathe, which followed a two-year stint at WhittmanHart interactive as a group account director.

“Fusion92 isn’t a startup but it operates like one, and that gives us the ability to do unprecedented work,” Clark said. “The agency has an exciting mix of traditional and non-traditional talent working side by side, which creates fertile ground for innovation. A lot of agencies talk about innovation, but Fusion92 can point to its patents.”

 

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