Friday Odds and Ends

By Erik Oster 

-W+K launched this “I Love You” spot to promote the Samsung Galaxy Note8 (video above).

-On that note, Dublin-based creative agency Guns or Knives somehow transformed a bridge into a harp?

-WPP is merging five of its brand consultancies and design agencies to form a new global brand agency.

-Won’t someone please think of the Instagram influencers?

-The newly created Omnicom Precision Marketing Group named Doug Worple as the new CEO of Proximity Worldwide and Mike Dodds as its global president.

-Hill Holliday launched its first campaign for Party City.

-Content studio Madison + Vine hired four new commercial directors: Jack Driscoll, Jack Naylor, Joylon Watkins and Jesse Harris.