-BETC Paris examines a “Tough Day” for one boy’s outfit in a new spot for children’s clothing brand Petit Bateau (video above).
-The Ad Council teamed up with Free Range Studios, GSD&M and Matthew McConaughey for a pair of Hurricane Harvey Relief PSAs.
-Agencies share stories of “real-life nightmare pitches.”
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-Neustar vice president, product marketing Julie Fleischer says, “It’s Time for Brands to Start Learning How to Grow Again.”
-Snapchat’s “older” users are more receptive to brands. Wait, Snapchat has older users?
-Outsider added James Lees to its directorial roster for U.K. representation.