-DDB Vancouver launched “All Aboard Amazing” for Luxury train travel company Rocky Mountaineer (video above).
–Church & Dwight handed over its U.S. media assignment to Maxus following a review.
-SocialTimes examines “The Nuts and Bolts Behind Facebook’s 360-Degree Videos.”
–Kathy Soranno, executive creative director at design firm Hornall Anderson asks “What does it take to be a great creative?”
-Twitter introduced longer pre-roll video ads running up to 30 seconds.
-Multicultural communications agency Dieste promoted executive creative director Ciro Sarmiento to the role of chief creative officer.
-GreenRubion appointed Steve Johnston as executive creative director.
-Adweek explores “How Data-Enhanced Storytelling Is Rapidly Reshaping Both Content and Advertising.”