Friday Morning Stir

By Patrick Coffee 

-This adidas spot by 72andSunny Amsterdam argues that “creativity gets you noticed.” But it’s really just jocks being jock-ish, innit??

-ICMYI, Facebook’s automated ad software allowed ProPublica to target sponsored posts to “Jew Haters” and other such friendly people. Something something programmatic, yay!

-Monday Night Football ratings are down by 9 percent. But how many people streamed last night’s games on Amazon?!

-The newly-named 180 Kingsday in Amsterdam hired two new data and innovation experts. Maybe this is a hint.

-Trump-linked data firm Cambridge Analytica told Dmexco attendees that getting people to vote is just like marketing toothpaste … which is why GOP efforts to reduce turnout make perfect sense!

-Creative collective JohnXHannes New York’s Squarespace ad starring John Malkovich Malkovich Malkovich won an Emmy for Oustanding Commercial. We hear they were all very surprised.

-Digital studio Portal A announced a whole bunch of hires and promotions, most prominently head of creative Erin Schmalfeld (formerly with BuzzFeed and Maker Studios) and development executive Brittany Turner.