Friday Morning Stir

By Erik Oster 

-FCB Inferno launches “#IOU” online campaign for Grant’s whiskey (video above).

-Molson Coors retains ZenithOptimedia and Kinetic to handle its UK and Ireland media account following a six-month review.


-Five reasons Cadillac’s move to New York will be good for the brand.

-Arnold Worldwide evolves agency model to include integrated approach to reaching America’s growing cross-cultural audience with additions of Christopher Campos as managing director, growth strategies and development; Marco Castro as VP, director of operations; and Hugo Castillo as VP, creative director.

-Executive producers Peter Gannon and Jessica Dierauer teamed up to launch New York-based music content company Able Baker.

-Pornhub launches a record label, is searching for an anthem.

-Sonic was named QSR Digital Brand of the Year at the Food Service Technology Conference & Showcase.

How to dress for ten agency roles.