In your latest bit of life-after advertising-news (speaking of, whatever happened to the Saatchi copywriter-turned-beard seller?), we’ll tell you on this dreary Monday about a new venture brought to you by one Mat Driscoll, who gave up his full-time art directing gig at Mother a couple of years ago and moved to Maine to study furniture-making. Now, the learned craftsman has returned to New York and while he still dabbles in freelance creative work, Driscoll’s main focus is on his own Brooklyn-based “collective wood shop” dubbed Bellboy. Sounds so Brooklyn, doesn’t it?
Anyhow, Driscoll unveiled some of his handiwork at the Wanted Design gallery over the weekend like the chair above, which we’ve been told is made of reclaimed California Redwood from a Park Avenue water tower. Driscoll’s chair, which is part of an exhibit for 12×12 Design Week, is being auctioned off to benefit woodwork education and job training here in NYC. As for his agency career, Driscoll spent three-and-a-half years at Mother, working on accounts including Spike TV, Dell and K-Y. Check out more larger water tower chair images and Bellboy info here.