Finally, You Too Can Become a MadPerson

By Matt Van Hoven 

AMC’s MadMen is set to premier its third season on August 18 (giddiness!) and with it comes a flurry of little pointless things to get you in the mood. We are unabashedly in love with the show and as a result feel no shame in pimping the little nothings they’ve come up with to waste your day.

MadMenYourself
lets you do exactly what it sounds like. See above for our iteration.

Question: sure, this is a fun time waster but how does it rank as an integration campaign piece? Share thoughts.

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Be sure to watch our new segment, MadMen v. MadAve on The Week in Advertising at 1pm today.

More: “MadMen Opening Eerily Representative of State of Industry

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