Overall Deutsch has had a pretty good year. Just consider the account wins: Dr. Pepper, Saturn, Playstation, etc. Now, Deutsch NY is ready to push into some new playgrounds. The shop has formalized its plans to create and produce programming, content, commerce and communications across all mediums. All mediums folks including long-form video, web video, animation, television programming, broadband, gaming, mobile and online content as well as hybrids.
Eve Kornblum, who was previously SVP/Executive Producer, Deutsch NY, has been promoted to EVP/Director of Content Production, to lead the practice.
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Congrats to her. Curious to see how this works out.