Chiat Loses Another Pepsi/Gatorade Creative

By Kiran Aditham 

Just two weeks after senior integrated AD Jeremy Stabile bolted for Deutsch LA, we’ve received confirmation that Chiat LA has lost another art director, Lori McMichael, who’s now joined up with 72andSunny.

The latter agency tells us that McMichael, who spent nearly two years at Chiat LA and served as an AD on efforts like this Gatorade “G” print campaign and the Pepsi Inauguration Day outdoor ad above, has signed on as a designer. McMichael actually served as an AD intern at 72andSunny from 2007-2008. According to one spy, McMichael is one of a “slew of creatives leaving Chiat LA” but that sounds like a broken record at this point.


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