BBH New York Hires Senior Talent Away from Droga5 and Anomaly, Promotes Head of Planning

By Erik Oster 

BBH New York expanded its senior leadership team with a pair of new hires and a promotion.

Brett Edgar (pictured above) joined the agency as head of account management, Darus Zahm will serve as group communications planning director and Kendra Salvatore was promoted to head of planning.

Edgar will report directly to BBH New York CEO Anthony Romano, who joined the agency from R/GA in June, while Zahm will report to BBH New York chairman and BBH global chief strategy officer Sarah Watson.


Edgar joins BBH New York from Droga5, where she has served as deputy head of account management. Prior to joining Droga5 she spent over seven years in the same role with TBWA\Chiat\Day New York, working on the agency’s Kraft, Mondelez, Mars, Wrigley, Henkel and GSK accounts.

Zahm arrives at the agency from Anomaly, where he has spent the past year serving as group communications strategy director, following three years as communications strategy director. Before joining Anomaly he served a brief stint as vice president, integrated communications director for Assembly, following over a decade with TargetCast tcm, where he managed the account as vice president, integrated communications director.

Salvatore (pictured, right) was promoted to head of planning from her previous role as strategy director on the agency’s PlayStation account, a position she has held since the beginning of 2014. Prior to that she spent two years as a strategist and engagement planner, working on the agency’s PlayStation, Google Chrome and Cole Haan accounts. Before joining BBH she spent two years as senior strategist with Now What Research, following a brief stint as a brand strategist with kirshenbaum bond senecal + partners.